5th Avenue or Lumijé? Only You’ll Know.

Quality Fine Jewelry Without the Luxury Retail Markup.

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Expedited Shipping

Get your order fast with complimentary expedited shipping anywhere in the USA.

Free Resizing

If your item doesn't fit properly, send it back for a new size or resizing, on us.

Free Returns & Exchanges

If you're not happy for any reason, send your item* back within 30 days of receipt for a full refund.

The Same Fine Jewelry – With an Extra Perk*

Lumije.com provides exceptional jewelry pieces – without the luxury retail markup. We’re Fifth Avenue’s best-kept secret.

We are located on 5th Avenue, but not on street-level… And this makes all the difference. You get the same high-quality fine jewelry pieces at Lumijé as you would shopping at the most upscale 5th Avenue or Madison Avenue Boutique. We have the same high caliber network of craftspeople, diamonds, gems, and fine metals. The only difference between our jewelry and theirs is the price.

*Because you discovered Fifth Avenue’s best kept secret, you deserve an extra perk for being an extra savvy shopper. We're including a Starbuck's gift card with your order!


Engagement Rings

Get the perfect ring for the perfect person. Our engagement rings are custom and made to size for the perfect fit.

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Bringing 5th Avenue Quality Fine Jewelry Directly to You

You get the same high-quality fine jewelry pieces at Lumijé as you would shopping at the most upscale 5th Avenue or Madison Avenue Boutique – without the luxury retail markup.

About Us

100% Happiness Guarantee

Every Lumijé purchase comes with our 100% Happiness Guarantee. This includes free exchanges, free resizing, and free returns within 14 days. If you're not happy for any reason, send your item* back for a full refund. (*Does not apply to custom made-to-order pieces)


Beauty with a Mission

"It was my dream to take my 20+ years in the diamond and jewelry business and give back. On this site, you will find only the finest classic diamond and fashion-forward jewelry. I have curated and personally stand behind every item we sell.

Through our partnership with non-profit, Bpeace.org, together, we can put this beautiful jewelry to work to help empower other women and women-owned businesses in conflict-affected areas.  Thereby enriching our lives and others."

-CEO, Deborah Samuels

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Accessorize boldy (and often).

Lumije has something for every look.

I love my diamond studs! Thank you! Thank you!

Luna G.

It was such a pleasure dealing with your company. I wear my tennis bracelet everyday.

Debbie P.

My hero bracelet is both beautiful and meaningful to me.

Molly G.

Find Your Next Treasure

You’ve discovered 5th Avenue’s best-kept secret – Find another favorite treasure for your jewelry collection at Lumijé!

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